12 general skills or competencies (Job family competencies) for Media Design Manager
Skill definition-Overseeing website interface elements from structure and layout to images, colors, fonts, and graphics to enhance user experience.
Level 1 Behaviors
(General Familiarity)
Describes how web design processes and graphics can improve user experience.
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Level 2 Behaviors
(Light Experience)
Conducts design and layout testing to increase web page and landing page conversion rates.
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Level 3 Behaviors
(Moderate Experience)
Handles the design of web-based applications from introductory text to robust corporate websites.
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Level 4 Behaviors
(Extensive Experience)
Evaluates conversion rates and user behavior data to optimize web designs.
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Level 5 Behaviors
(Mastery)
Champions the adoption of advanced industry tools and techniques to improve web strategy and design.
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Skill definition-Promoting and selling products, services, or ideas to convince our target customers in choosing a specific brand.
Level 1 Behaviors
(General Familiarity)
Describes methods in creating cost-effective advertisements to reach target audiences.
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Level 2 Behaviors
(Light Experience)
Assists in creating and preparing advertising campaigns to increase brand awareness.
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Level 3 Behaviors
(Moderate Experience)
Executes different practices used in affiliate marketing and advertising to ensure optimal business growth.
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Level 4 Behaviors
(Extensive Experience)
Expands and analyzes complex advertising activities to achieve desired results.
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Level 5 Behaviors
(Mastery)
Establishes annual marketing and advertising programs to build brand reputation.
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12 soft skills or competencies (core competencies) for Media Design Manager
Skill definition-Proactively defining, analyzing, and streamlining existing business processes within an organization to meet new quotas or standards of quality.
Level 1 Behaviors
(General Familiarity)
Describes the core principles of business process improvement.
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Level 2 Behaviors
(Light Experience)
Collects data from various channels to support analysis of business processes.
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Level 3 Behaviors
(Moderate Experience)
Develops alternative solutions to business process improvement and assesses their feasibility.
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Level 4 Behaviors
(Extensive Experience)
Deploys cost-effective and time-efficient solutions to business process issues.
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Level 5 Behaviors
(Mastery)
Facilitates the implementation of business process improvement strategies.
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Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Compiles a list of all the traits of effective planning to help finish the assigned tasks.
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Level 2 Behaviors
(Light Experience)
Classifies assigned tasks based on the level of importance to ensure organized workload completion.
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Level 3 Behaviors
(Moderate Experience)
Defines and translates objectives into specific plans to ensure understanding of organizational goals.
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Level 4 Behaviors
(Extensive Experience)
Delivers training sessions to foster and maximize solid planning and organization capabilities.
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Level 5 Behaviors
(Mastery)
Champions the adoption of business intelligence systems to achieve planning and organization goals.
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Summary of Media Design Manager skills and competencies
There are 0 hard skills for Media Design Manager.
12 general skills for Media Design Manager, Web Design, Advertising, Brand Management, etc.
12 soft skills for Media Design Manager, Business Process Improvement, Planning and Organizing, Coordination, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Media Design Manager, he or she needs to be skilled in Business Process Improvement, be an expert in Planning and Organizing, and be an expert in Coordination.