9 general skills or competencies (Job family competencies) for Social Media Analyst II
Skill definition-Ability to use a computer software to manage the creation and modification of digital content more efficiently for businesses and organizations.
Level 1 Behaviors
(General Familiarity)
Explains the importance of Content Management System for businesses or organizations.
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Level 2 Behaviors
(Light Experience)
Reports Content Management System issues to ensure consistency.
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Level 3 Behaviors
(Moderate Experience)
Prepares and updates well-structured drafts using content management systems.
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Level 4 Behaviors
(Extensive Experience)
Monitors the website content management system to ensure accuracy and error-free pages.
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Level 5 Behaviors
(Mastery)
Keeps abreast with the best practices and new technologies to drive the enhancement of existing content management systems.
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Skill definition-Publishing, creating and distributing of valuable and relevant content to attract and engage the target audience and promote brand awareness.
Level 1 Behaviors
(General Familiarity)
Explains the fundamentals of the content marketing landscape.
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Level 2 Behaviors
(Light Experience)
Conducts basic keyword research to support content marketing opportunities.
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Level 3 Behaviors
(Moderate Experience)
Executes content marketing campaigns to meet business objectives.
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Level 4 Behaviors
(Extensive Experience)
Drives traffic and revenue growth through creative content marketing.
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Level 5 Behaviors
(Mastery)
Establishes standards and processes to effectively manage content marketing.
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7 soft skills or competencies (core competencies) for Social Media Analyst II
Skill definition-Executing and completing a task with a high level of accuracy.
Level 1 Behaviors
(General Familiarity)
Identifies the procedures for making sure that results are mistake-free.
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Level 2 Behaviors
(Light Experience)
Records all appointments on the calendar to easily track daily activities.
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Level 3 Behaviors
(Moderate Experience)
Sets up processes to ensure delivery of high-quality work.
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Level 4 Behaviors
(Extensive Experience)
Designs systems to help the team organize and track details and project progress.
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Level 5 Behaviors
(Mastery)
Develops best practices for identifying and correcting errors, oversights, and omissions.
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Skill definition-Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Level 1 Behaviors
(General Familiarity)
Lists ways how to take the initiative in professional or personal life.
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Level 2 Behaviors
(Light Experience)
Utilizes available tools or approaches for increasing knowledge of self-motivation.
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Level 3 Behaviors
(Moderate Experience)
Uses problem-solving skills to tackle the issues and challenges without asking for help.
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Level 4 Behaviors
(Extensive Experience)
Takes calculated risks because of orientation to action.
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Level 5 Behaviors
(Mastery)
Works to create a climate that values drive and initiative.
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Summary of Social Media Analyst II skills and competencies
There are 0 hard skills for Social Media Analyst II.
9 general skills for Social Media Analyst II, Content Management System, Content Marketing, Copywriting, etc.
7 soft skills for Social Media Analyst II, Attention to Detail, Initiative, Effective Communication, etc.
While the list totals 16 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Social Media Analyst II, he or she needs to be skilled in Attention to Detail, be skilled in Initiative, and be skilled in Effective Communication.