7 hard skills or competencies (industry competencies) for Retail Franchising Director
Skill definition-Applying comprehensive knowledge of retail principles, inventory management, pricing strategies, and consumer behavior to effectively manage and operate retail businesses.
Level 1 Behaviors
(General Familiarity)
Identifies and explains the characteristics and key features of various retail business models.
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Level 2 Behaviors
(Light Experience)
Identifies and explains major operational issues and considerations.
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Level 3 Behaviors
(Moderate Experience)
Implements promotional activities to communicate the features and benefits of new products.
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Level 4 Behaviors
(Extensive Experience)
Monitors and optimizes retail operations to enhance productivity and cost-effectiveness.
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Level 5 Behaviors
(Mastery)
Explores the historical and future positioning of the organization in light of prevailing retail trends.
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Skill definition-Developing and implementing retail strategies, to support the strategic decisions and actions that effectively enhance the sales and growth of an organization.
Level 1 Behaviors
(General Familiarity)
Identifies the factors that may impact retail strategies, including consumer preferences and macroeconomic influences.
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Level 2 Behaviors
(Light Experience)
Follows our organization's core values and objectives when managing the retail strategy.
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Level 3 Behaviors
(Moderate Experience)
Implements retail promotional plans and strategies to ensure customer loyalty and retention.
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Level 4 Behaviors
(Extensive Experience)
Manages the physical and digital retail strategies to deliver a multi-channel experience for customers.
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Level 5 Behaviors
(Mastery)
Determines actionable visions and manageable strategies that may reach multiple customers in a retail landscape.
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2 general skills or competencies (Job family competencies) for Retail Franchising Director
Skill definition-Ability to participate in and oversee the acquisition, tracking, compliance and optimization of licenses for various assets within our organization.
Level 1 Behaviors
(General Familiarity)
Lists the major activities involved in licensing management.
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Level 2 Behaviors
(Light Experience)
Maintains up-to-date records of licensing agreements, renewals, and compliance activities.
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Level 3 Behaviors
(Moderate Experience)
Prepares comprehensive documentation and reports for internal and external licensing audits.
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Level 4 Behaviors
(Extensive Experience)
Implements advanced automation solutions for meticulous licensing tracking.
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Level 5 Behaviors
(Mastery)
Develops customized software tools and solutions tailored to the organization's unique licensing management requirements.
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Skill definition-Strategizing and evaluating brands in terms of positioning and target customers to ensure products and services highlight the quality of the brand.
Level 1 Behaviors
(General Familiarity)
Explains the basic principles and concepts of brand management.
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Level 2 Behaviors
(Light Experience)
Participates in daily activities of brand management to provide best deals.
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Level 3 Behaviors
(Moderate Experience)
Handles day-to-day functions of brand marketing activities.
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Level 4 Behaviors
(Extensive Experience)
Defines and implements brand marketing plans for various products/services.
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Level 5 Behaviors
(Mastery)
Designs brand strategies to drive volume and profitability.
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11 soft skills or competencies (core competencies) for Retail Franchising Director
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Describes the market conditions that impact the business.
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Level 2 Behaviors
(Light Experience)
Collects and compiles competitor information for competitive analysis.
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Level 3 Behaviors
(Moderate Experience)
Applies technical expertise, business sense, and product knowledge to manage the product lifecycle effectively.
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Level 4 Behaviors
(Extensive Experience)
Coordinates technical and business teams to solve complex and diverse customer problems.
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Level 5 Behaviors
(Mastery)
Builds strong business partnerships internally and externally to drive "win-win" business successes.
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Skill definition-Applying specific policies, tools and practices to plan and prepare projected revenues, expenses, cash flows, and capital expenditures.
Level 1 Behaviors
(General Familiarity)
Describes the concepts and principles of budgeting operations.
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Level 2 Behaviors
(Light Experience)
Assists in developing and improving budgeting models, plans, and strategies.
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Level 3 Behaviors
(Moderate Experience)
Compares planned budgets vs. actual expenditures, identifies, reports, and explains variances.
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Level 4 Behaviors
(Extensive Experience)
Determines system capabilities and needs to improve the process for financial budgeting.
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Level 5 Behaviors
(Mastery)
Develops financial models to support the strategic improvement of our budgeting processes.
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Summary of Retail Franchising Director skills and competencies
There are 7 hard skills for Retail Franchising Director, Retail Industry, Retail Strategy Management, Retail Business Development, etc.
2 general skills for Retail Franchising Director, Licensing Management, Brand Management.
11 soft skills for Retail Franchising Director, Business Acumen, Budgeting, Planning and Organizing, etc.
While the list totals 20 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Retail Franchising Director, he or she needs to be skilled in Business Acumen, be skilled in Budgeting, and be skilled in Planning and Organizing.