Skills & Competencies for Retail Zone Manager

Retail Zone Manager job profile

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JOB SUMMARY for Retail Zone Manager

Manages multiple regional managers within a geographic region.

JOB RESPONSIBILITIES for Retail Zone Manager

Adjusts sales goals and procedures as appropriate for each manager and store based on goals set for the whole zone. Designs and recommends regional sales and marketing promotions and sets short- and long-term retail sales strategies for the zone.

Retail Zone Manager SALARY RANGE

BASE 50%
$191,329
TOTAL 50%
$233,737
Job Level
M05
Job Code
SM15000234
Education/Degree
Bachelor's Degree
Reports To
Top Management

Retail Zone Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Retail Zone Manager skill and competencie below to view definitions.
INDUSTRY COMPETENCIES JOB FAMILY COMPETENCIES CORE COMPETENCIES
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5 hard skills or competencies (industry competencies) for Retail Zone Manager

1 Industry Competency – Retail Industry
Proficiency Level -3
Skill definition-Applying comprehensive knowledge of retail principles, inventory management, pricing strategies, and consumer behavior to effectively manage and operate retail businesses.
Level 1 Behaviors
(General Familiarity)
Lists diverse activities and functions of retailing including buying, advertising, and data processing.
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Level 2 Behaviors
(Light Experience)
Records and reports customer feedback to assist in optimizing retail offerings and improving service quality.
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Level 3 Behaviors
(Moderate Experience)
Utilizes advanced software and technology to automate and optimize retail operations.
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Level 4 Behaviors
(Extensive Experience)
Oversees inventory control and supply chain processes to ensure optimal stock levels and minimize costs.
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Level 5 Behaviors
(Mastery)
Leads omnichannel optimization initiatives to ensure a seamless and integrated customer journey.
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2 Industry Competency – Retail Strategy Management
Proficiency Level -3
Skill definition-Developing and implementing retail strategies, to support the strategic decisions and actions that effectively enhance the sales and growth of an organization.
Level 1 Behaviors
(General Familiarity)
Lists the advantages and disadvantages of managing retail strategy, including sales, growth, and customer retention.
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Level 2 Behaviors
(Light Experience)
Supports the advertising team in aligning their campaigns with our overall retail strategies.
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Level 3 Behaviors
(Moderate Experience)
Reviews the existing retail strategies to make necessary adjustments based on market dynamics.
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Level 4 Behaviors
(Extensive Experience)
Oversees retail marketing and strategic planning and management to reach the target customers.
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Level 5 Behaviors
(Mastery)
Establishes key performance indicators (KPIs) to assess the effectiveness and management of the retail strategy.
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3 Retail Zone Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Zone Manager
Proficiency Level - 4
5 Competency for - Retail Zone Manager
Proficiency Level - 5

1 general skill or competency (Job family competency) for Retail Zone Manager

1 Job Family Competencies – Sales Management
Proficiency Level -4
Skill definition-Meeting or exceeding the company’s sales targets for sales functions.
Level 1 Behaviors
(General Familiarity)
Identifies how to use sales funnel management and customer relationship management tools.
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Level 2 Behaviors
(Light Experience)
Reports any discrepancies identified at the time of sale to the management.
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Level 3 Behaviors
(Moderate Experience)
Makes recommendations to our organization’s sales management to identify target business opportunities.
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Level 4 Behaviors
(Extensive Experience)
Oversees management of available digital advertising inventory.
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Level 5 Behaviors
(Mastery)
Develops new sales management techniques to drive continuous process improvements.
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3 Retail Zone Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Zone Manager
Proficiency Level - 4
5 Competency for - Retail Zone Manager
Proficiency Level - 5

13 soft skills or competencies (core competencies) for Retail Zone Manager

1 Core Competencies – Business Acumen
Proficiency Level -4
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Explains our key business strategies and priorities.
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Level 2 Behaviors
(Light Experience)
Reports and communicates market and competitor status regularly to the management team.
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Level 3 Behaviors
(Moderate Experience)
Evaluates supply chain efficiency with an eye toward improving shortcomings.
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Level 4 Behaviors
(Extensive Experience)
Leverages the latest technologies and tools that enhance business analytics.
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Level 5 Behaviors
(Mastery)
Designs and implements feedback loops to identify and promptly address business problems.
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2 Core Competencies – Business Performance Management
Proficiency Level -4
Skill definition-Applying business intelligence to monitor and manage overall business performance towards goals.
Level 1 Behaviors
(General Familiarity)
Lists the key elements of a strategic business performance management system.
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Level 2 Behaviors
(Light Experience)
Keeps a clear idea of work responsibilities and the standards of work expected of own business unit.
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Level 3 Behaviors
(Moderate Experience)
Handles past performance review, business practices evaluation, and potential solutions research.
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Level 4 Behaviors
(Extensive Experience)
Monitors a business performance system to manage all financial processes.
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Level 5 Behaviors
(Mastery)
Measures the efficiency and success of initiatives by monitoring reports, analytics, and KPIs.
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3 Retail Zone Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Zone Manager
Proficiency Level - 4
5 Competency for - Retail Zone Manager
Proficiency Level - 5

Summary of Retail Zone Manager skills and competencies

There are 5 hard skills for Retail Zone Manager, Retail Industry, Retail Strategy Management, Merchandising, etc.
1 general skills for Retail Zone Manager, Sales Management.
13 soft skills for Retail Zone Manager, Business Acumen, Business Performance Management, Budgeting, etc.
While the list totals 19 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Retail Zone Manager, he or she needs to be skilled in Business Acumen, be skilled in Business Performance Management, and be skilled in Budgeting.

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