Skills & Competencies for E-commerce Sales Manager

E-commerce Sales Manager job profile

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JOB SUMMARY for E-commerce Sales Manager

Manages and directs an e-commerce sales force to achieve sales and profit goals.

JOB RESPONSIBILITIES for E-commerce Sales Manager

Designs and recommends online sales programs and sets short and long-term online sales strategies.

E-commerce Sales Manager SALARY RANGE

BASE 50%
$91,346
TOTAL 50%
$145,821
Job Level
M02
Job Code
IT10000260
Education/Degree
Bachelor's Degree
Reports To
Head of a Unit/Department

E-commerce Sales Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each E-commerce Sales Manager skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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13 general skills or competencies (Job family competencies) for E-commerce Sales Manager

1 Job Family Competencies – Digital Marketing
Proficiency Level -3
Skill definition-Proactively using online platforms and digital channels to promote or sell the company's products and services.
Level 1 Behaviors
(General Familiarity)
Compares the difference between inbound marketing and digital marketing.
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Level 2 Behaviors
(Light Experience)
Assists in implementing digital marketing campaigns.
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Level 3 Behaviors
(Moderate Experience)
Analyzes digital marketing metrics and KPIs to measure the success of a business's marketing efforts online.
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Level 4 Behaviors
(Extensive Experience)
Creates and leverages KPIs to assess the effectiveness of digital marketing campaigns.
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Level 5 Behaviors
(Mastery)
Creates digital marketing plans to maximize our revenue production and engagement initiatives.
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2 Job Family Competencies – E- Commerce
Proficiency Level -4
Skill definition-Purchasing and selling goods and services over the internet to expand customer reach and drive profitable growth for the business.
Level 1 Behaviors
(General Familiarity)
Cites the most common e-commerce flows, technologies, terminology, and systems.
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Level 2 Behaviors
(Light Experience)
Assists in managing and monitoring daily e-commerce operations.
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Level 3 Behaviors
(Moderate Experience)
Coordinates marketing efforts and ensures the integrity of our online products and services.
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Level 4 Behaviors
(Extensive Experience)
Evaluates the e-commerce operation processes to ensure adherence to established standards.
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Level 5 Behaviors
(Mastery)
Champions the adoption of current trends and innovation to optimize our e-commerce initiatives.
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3 E-commerce Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - E-commerce Sales Manager
Proficiency Level - 4
5 Competency for - E-commerce Sales Manager
Proficiency Level - 5

10 soft skills or competencies (core competencies) for E-commerce Sales Manager

1 Core Competencies – Planning and Organizing
Proficiency Level -4
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Cites potential challenges and workplace issues in delegating tasks that may impede well coordinated work.
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Level 2 Behaviors
(Light Experience)
Assists in identifying and breaking tasks into a sequence of steps for a more organized task plan.
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Level 3 Behaviors
(Moderate Experience)
Aligns tasks and priorities with business goals and objectives.
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Level 4 Behaviors
(Extensive Experience)
Creates programs to improve planning and organization of work to achieve business objectives.
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Level 5 Behaviors
(Mastery)
Builds and designs organizational systems and planning tools to enhance overall productivity.
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2 Core Competencies – Driving Results
Proficiency Level -4
Skill definition-Driving critical activities to meet or exceed established targets.
Level 1 Behaviors
(General Familiarity)
Cites examples of the behaviors that drive positive and sustainable results within the workplace.
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Level 2 Behaviors
(Light Experience)
Collects and applies data, feedback, and input from other team members to improve productivity.
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Level 3 Behaviors
(Moderate Experience)
Addresses poor performance of staff that impacts the attainment of desired outcomes and optimal results.
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Level 4 Behaviors
(Extensive Experience)
Delivers innovative solutions in determining significant indicators to reach challenging goals.
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Level 5 Behaviors
(Mastery)
Designs organizational structures and work plans with actionable components and measurable outcomes.
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3 E-commerce Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - E-commerce Sales Manager
Proficiency Level - 4
5 Competency for - E-commerce Sales Manager
Proficiency Level - 5

Summary of E-commerce Sales Manager skills and competencies

There are 0 hard skills for E-commerce Sales Manager.
13 general skills for E-commerce Sales Manager, Digital Marketing, E- Commerce, Business Development, etc.
10 soft skills for E-commerce Sales Manager, Planning and Organizing, Driving Results, Project Management, etc.
While the list totals 23 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a E-commerce Sales Manager, he or she needs to be skilled in Planning and Organizing, be skilled in Driving Results, and be skilled in Project Management.

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