13 general skills or competencies (Job family competencies) for E-commerce Sales Manager
Skill definition-Proactively using online platforms and digital channels to promote or sell the company's products and services.
Level 1 Behaviors
(General Familiarity)
Discusses the importance of digital marketing strategies for business-to-business lead generation.
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Level 2 Behaviors
(Light Experience)
Documents all necessary program specifications for the execution of digital marketing programs.
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Level 3 Behaviors
(Moderate Experience)
Performs keen analysis of customer behavior to improve digital marketing programs.
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Level 4 Behaviors
(Extensive Experience)
Drives the optimization of all digital marketing campaigns across various platforms.
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Level 5 Behaviors
(Mastery)
Develops and executes digital marketing strategies to achieve established business goals.
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Skill definition-Purchasing and selling goods and services over the internet to expand customer reach and drive profitable growth for the business.
Level 1 Behaviors
(General Familiarity)
Explains the importance of email marketing and audience segmentation in e-commerce operations.
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Level 2 Behaviors
(Light Experience)
Helps in ensuring e-commerce activities align with our marketing objectives.
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Level 3 Behaviors
(Moderate Experience)
Implements best practices for new product listings, content creation, and website maintenance.
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Level 4 Behaviors
(Extensive Experience)
Introduces advanced e-commerce marketing methods to achieve profitable business growth.
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Level 5 Behaviors
(Mastery)
Develops e-commerce strategy and platform to maximize our commercial potential.
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10 soft skills or competencies (core competencies) for E-commerce Sales Manager
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Documents best practices in planning and organizing work to address important tasks.
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Level 2 Behaviors
(Light Experience)
Discusses the positive and negative outcomes of planning and organization in the workplace.
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Level 3 Behaviors
(Moderate Experience)
Helps set up new practices to anticipate and address the needs of planning and organization initiatives.
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Level 4 Behaviors
(Extensive Experience)
Facilitates the adoption of advanced tools to streamline the process of planning and organization.
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Level 5 Behaviors
(Mastery)
Develops best practices in planning and organizing activities to improve organizational efficiency.
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Skill definition-Driving critical activities to meet or exceed established targets.
Level 1 Behaviors
(General Familiarity)
Cites examples of the behaviors that drive positive and sustainable results within the workplace.
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Level 2 Behaviors
(Light Experience)
Collects and applies data, feedback, and input from other team members to improve productivity.
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Level 3 Behaviors
(Moderate Experience)
Addresses poor performance of staff that impacts the attainment of desired outcomes and optimal results.
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Level 4 Behaviors
(Extensive Experience)
Delivers innovative solutions in determining significant indicators to reach challenging goals.
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Level 5 Behaviors
(Mastery)
Designs organizational structures and work plans with actionable components and measurable outcomes.
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Summary of E-commerce Sales Manager skills and competencies
There are 0 hard skills for E-commerce Sales Manager.
13 general skills for E-commerce Sales Manager, Digital Marketing, E- Commerce, Business Development, etc.
10 soft skills for E-commerce Sales Manager, Planning and Organizing, Driving Results, Project Management, etc.
While the list totals 23 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a E-commerce Sales Manager, he or she needs to be skilled in Planning and Organizing, be skilled in Driving Results, and be skilled in Project Management.