Skills & Competencies for Marketing I.S. Manager

Marketing I.S. Manager job profile

JOB SUMMARY for Marketing I.S. Manager

Supports sales and marketing initiatives/objectives by designing, implementing, and administering electronic data information systems.

JOB RESPONSIBILITIES for Marketing I.S. Manager

Stays abreast of new technologies and changes in the marketing environment to best serve the objectives of the organization.

Marketing I.S. Manager SALARY RANGE

BASE 50%
$123,123
TOTAL 50%
$130,915
Job Level
M02
Job Code
SM15000222
Education/Degree
Bachelor's Degree
Reports To
Manager or Head of a Unit/Department

Marketing I.S. Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Marketing I.S. Manager skill and competencie below to view definitions.

10 general skills or competencies (Job family competencies) for Marketing I.S. Manager

1 Job Family Competencies – Business Analysis
Proficiency Level -3
Skill definition-Analyzing an organization's structure, process, technology, and capabilities to determine information systems changes needed for achieving organizational goals.
Level 1 Behaviors
(General Familiarity)
Clarifies the difference between strategic, tactical, and operational business analysis.
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Level 2 Behaviors
(Light Experience)
Assists in conducting business analysis to understand our business’s structure and dynamics.
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Level 3 Behaviors
(Moderate Experience)
Implements strategies to streamline the process of analyzing our organization's structure.
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Level 4 Behaviors
(Extensive Experience)
Formulates technology solutions to improve business processes and systems.
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Level 5 Behaviors
(Mastery)
Develops and executes strategies to create efficient workflows across different business units.
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2 Job Family Competencies – Information Management
Proficiency Level -3
Skill definition-Knowledge of and ability to apply information management principles and procedures.
Level 1 Behaviors
(General Familiarity)
Explains basic information management principles and procedures.
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Level 2 Behaviors
(Light Experience)
Gathers information to produce internal and external reporting for specific client management.
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Level 3 Behaviors
(Moderate Experience)
Helps with the design and development of information management platforms.
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Level 4 Behaviors
(Extensive Experience)
Delivers effective information management solutions to analyze existing business process.
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Level 5 Behaviors
(Mastery)
Designs lifecycle models for information management processes and practices.
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3 Marketing I.S. Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Marketing I.S. Manager
Proficiency Level - 4
5 Competency for - Marketing I.S. Manager
Proficiency Level - 5

11 soft skills or competencies (core competencies) for Marketing I.S. Manager

1 Core Competencies – Business Acumen
Proficiency Level -2
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Describes the market conditions that impact the business.
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Level 2 Behaviors
(Light Experience)
Collects and compiles competitor information for competitive analysis.
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Level 3 Behaviors
(Moderate Experience)
Applies technical expertise, business sense, and product knowledge to manage the product lifecycle effectively.
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Level 4 Behaviors
(Extensive Experience)
Coordinates technical and business teams to solve complex and diverse customer problems.
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Level 5 Behaviors
(Mastery)
Builds strong business partnerships internally and externally to drive "win-win" business successes.
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2 Core Competencies – Business Case Justification
Proficiency Level -3
Skill definition-Identifying issues and quantifying benefits of proposed solutions to decide whether and how to justify proceeding with a given project or process.
Level 1 Behaviors
(General Familiarity)
Clarifies the differences between a business case and a business plan.
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Level 2 Behaviors
(Light Experience)
Follows established policies, standards, and practices in preparing a business case.
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Level 3 Behaviors
(Moderate Experience)
Coaches colleagues with the development of business cases.
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Level 4 Behaviors
(Extensive Experience)
Develops build-versus-buy-versus-lease analysis for appropriate expenditures.
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Level 5 Behaviors
(Mastery)
Creates a robust budget and estimate of the whole-of-life costs of the investment.
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3 Marketing I.S. Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Marketing I.S. Manager
Proficiency Level - 4
5 Competency for - Marketing I.S. Manager
Proficiency Level - 5

Summary of Marketing I.S. Manager skills and competencies

There are 0 hard skills for Marketing I.S. Manager.
10 general skills for Marketing I.S. Manager, Business Analysis, Information Management, Information Security, etc.
11 soft skills for Marketing I.S. Manager, Business Acumen, Business Case Justification, Business Process Improvement, etc.
While the list totals 21 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Marketing I.S. Manager, he or she needs to be proficient in Business Acumen, be skilled in Business Case Justification, and be proficient in Business Process Improvement.

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