Skills & Competencies for Category Management Analyst

Category Management Analyst job profile

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JOB SUMMARY for Category Management Analyst

Provides insights and recommendations to optimize new product introductions, distribution, shelving, price and promotional mix by analyzing marketing and customer data.

JOB RESPONSIBILITIES for Category Management Analyst

Analyzes and assesses category/brand performance to develop enhanced marketing and sales plans and promotions. Conducts market specific assessments of competitors, vendors, and customers to support decisions and influence management.

Category Management Analyst SALARY RANGE

BASE 50%
$85,085
TOTAL 50%
$89,966
Job Level
P02
Job Code
SM15000443
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Category Management Analyst Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Category Management Analyst skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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12 general skills or competencies (Job family competencies) for Category Management Analyst

1 Job Family Competencies – Data Analytics
Proficiency Level -2
Skill definition-Applying techniques and processes in examining and evaluating raw data to derive conclusions to support business decision-making.
Level 1 Behaviors
(General Familiarity)
Lists the steps on how to run and develop data analytic models.
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Level 2 Behaviors
(Light Experience)
Identifies opportunities for data analytics process improvement and automation.
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Level 3 Behaviors
(Moderate Experience)
Uses data analytics for all reporting to meet user requirements.
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Level 4 Behaviors
(Extensive Experience)
Performs data quality audits to ensure compliance with custom analytic deliverables.
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Level 5 Behaviors
(Mastery)
Keeps up-to-date on emerging technology trends in data analytics to apply in our organization.
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2 Job Family Competencies – Brand Management
Proficiency Level -2
Skill definition-Strategizing and evaluating brands in terms of positioning and target customers to ensure products and services highlight the quality of the brand.
Level 1 Behaviors
(General Familiarity)
Follows brand management techniques and procedures to increase value in brand perception.
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Level 2 Behaviors
(Light Experience)
Supports the development and execution of brand management guidelines.
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Level 3 Behaviors
(Moderate Experience)
Prepares detailed calendar for brand content planning and management.
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Level 4 Behaviors
(Extensive Experience)
Facilitates ongoing training to support and drive operations and brand culture.
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Level 5 Behaviors
(Mastery)
Establishes principles of brand management to create strong impression.
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3 Category Management Analyst - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Category Management Analyst
Proficiency Level - 4
5 Competency for - Category Management Analyst
Proficiency Level - 5

8 soft skills or competencies (core competencies) for Category Management Analyst

1 Core Competencies – Business Acumen
Proficiency Level -2
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Describes how our business makes money and our key business objectives.
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Level 2 Behaviors
(Light Experience)
Assists in designing business models and operating plans.
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Level 3 Behaviors
(Moderate Experience)
Applies technical expertise, business sense, and product knowledge to manage the product lifecycle effectively.
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Level 4 Behaviors
(Extensive Experience)
Consults on the selection and adjustment of the go-to-market strategy.
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Level 5 Behaviors
(Mastery)
Builds strong business partnerships internally and externally to drive "win-win" business successes.
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2 Core Competencies – Business Statistics
Proficiency Level -2
Skill definition-Gathering, outlining, evaluating, and interpreting data to develop and implement informed, tactical business decisions in the face of uncertainty.
Level 1 Behaviors
(General Familiarity)
Cites the significance of business statistics in determining customer trends and variations.
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Level 2 Behaviors
(Light Experience)
Assists in preparing statistical modeling that allows our business to make informed decisions.
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Level 3 Behaviors
(Moderate Experience)
Assesses raw data to help make informed conclusions from the information gathered.
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Level 4 Behaviors
(Extensive Experience)
Creates a new type of solution for a problem that has not been solved by other statistical methods.
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Level 5 Behaviors
(Mastery)
Creates data visualizations to put data into a format that's easier to understand.
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3 Category Management Analyst - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Category Management Analyst
Proficiency Level - 4
5 Competency for - Category Management Analyst
Proficiency Level - 5

Summary of Category Management Analyst skills and competencies

There are 0 hard skills for Category Management Analyst.
12 general skills for Category Management Analyst, Data Analytics, Brand Management, Competitive Environment, etc.
8 soft skills for Category Management Analyst, Business Acumen, Business Statistics, Innovation, etc.
While the list totals 20 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Category Management Analyst, he or she needs to be proficient in Business Acumen, be proficient in Business Statistics, and be proficient in Innovation.

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