Skills & Competencies for Customer Insights Analyst II

Customer Insights Analyst II job profile

Book a Demo and Receive a Sample Job Profile

JOB SUMMARY for Customer Insights Analyst II

Analyzes customer and consumer data and research to identify trends, key indicators, patterns, and insights.

JOB RESPONSIBILITIES for Customer Insights Analyst II

Assists in developing and conducting focus groups, surveys, competitor intelligence studies, and industry research to support product development, category/brand management and marketing or sales initiatives. Uses market research and statistical methodologies and tools to perform analysis. Performs data collection, input, and aggregation processes to develop and maintain research databases.

Customer Insights Analyst II SALARY RANGE

BASE 50%
$84,313
TOTAL 50%
$87,989
Job Level
P02
Job Code
SM15000469
Education/Degree
Bachelor's Degree
Reports To
Supervisor

Customer Insights Analyst II Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Customer Insights Analyst II skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
BOOK A DEMO

13 general skills or competencies (Job family competencies) for Customer Insights Analyst II

1 Job Family Competencies – Business Intelligence
Proficiency Level -2
Skill definition-Evaluating business data, translating it to actionable insights, and using it to make better-informed decisions.
Level 1 Behaviors
(General Familiarity)
Lists the basic features of general business intelligence systems and database structure.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Supports end-users in using business intelligence tools to query databases for outputs and data preparation.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Utilizes business intelligence platforms to derive insights to present the data to our business.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Provides technical oversight and design to support the development of business intelligence solutions.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Leads the development of visual business intelligence models to utilize business intelligence tools.
See 4 More Skill Behaviors
2 Job Family Competencies – Data Analytics
Proficiency Level -2
Skill definition-Applying techniques and processes in examining and evaluating raw data to derive conclusions to support business decision-making.
Level 1 Behaviors
(General Familiarity)
Lists the tools and techniques in business data analytics.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Supports the existing business technology systems to develop a mature data analytics capability.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Works with data analytics team to ensure data integrity and accuracy on the service.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Performs data quality audits to ensure compliance with custom analytic deliverables.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Shares emerging advancements and technologies in data analytics to our organization.
See 4 More Skill Behaviors
3 Customer Insights Analyst II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Customer Insights Analyst II
Proficiency Level - 4
5 Competency for - Customer Insights Analyst II
Proficiency Level - 5

8 soft skills or competencies (core competencies) for Customer Insights Analyst II

1 Core Competencies – Lateral Thinking
Proficiency Level -3
Skill definition-Analyzing and creating innovative solutions beyond logical and deductive reasoning to resolve complex problems.
Level 1 Behaviors
(General Familiarity)
Lists key attributes and characteristics of a lateral thinker.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Searches for ways to improve creativity and create an innovative work style.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Works closely with teams to identify various viewpoints and perspectives on how to resolve problems.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Solves problems using thoughtful solutions beyond logical and deductive reasoning.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Monitors industry trends in using lateral thinking to manage and resolve organizational problems.
See 4 More Skill Behaviors
2 Core Competencies – Analytical Thinking
Proficiency Level -3
Skill definition-Gathering, organizing, and analyzing information to identify the root cause of organizational problems and develop alternative solutions accordingly.
Level 1 Behaviors
(General Familiarity)
Lists skills, traits, and characteristics of analytical thinkers.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Makes a list of items without order or set of priorities.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Investigates analytical thinking tools and incorporates them accordingly.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Leads brainstorming to encourage teammates to create new perspectives.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Promotes the adoption of business intelligence analysis technology to drive strategic decisions.
See 4 More Skill Behaviors
3 Customer Insights Analyst II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Customer Insights Analyst II
Proficiency Level - 4
5 Competency for - Customer Insights Analyst II
Proficiency Level - 5

Summary of Customer Insights Analyst II skills and competencies

There are 0 hard skills for Customer Insights Analyst II.
13 general skills for Customer Insights Analyst II, Business Intelligence, Data Analytics, Customer Analytics, etc.
8 soft skills for Customer Insights Analyst II, Lateral Thinking, Analytical Thinking, Innovation, etc.
While the list totals 21 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Customer Insights Analyst II, he or she needs to be skilled in Lateral Thinking, be skilled in Analytical Thinking, and be proficient in Innovation.

It's Easy to Get Started

Get the precision you need to assess, hire, and develop top talent with skills and competencies – see how with a personalized demo.