Skills & Competencies for Healthcare Sales/Marketing Coordinator

Healthcare Sales/Marketing Coordinator job profile

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JOB SUMMARY for Healthcare Sales/Marketing Coordinator

Coordinates marketing and sales for a healthcare organization.

JOB RESPONSIBILITIES for Healthcare Sales/Marketing Coordinator

Prepares marketing plans for increasing patient acquisition and develops leads through contacts with community organizations, hospitals, and other referral sources. May be responsible for coordinating contract negotiations with hospitals and insurance companies.

Healthcare Sales/Marketing Coordinator SALARY RANGE

BASE 50%
$70,205
TOTAL 50%
$70,224
Job Level
P01
Job Code
SM15000473
Education/Degree
Bachelor's Degree
Reports To
Manager or Head of a Unit/Department

Healthcare Sales/Marketing Coordinator Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Healthcare Sales/Marketing Coordinator skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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8 general skills or competencies (Job family competencies) for Healthcare Sales/Marketing Coordinator

1 Job Family Competencies – Marketing Communications
Proficiency Level -2
Skill definition-Using different channels, tools, and media to convey messages about the products and the brands to its target markets.
Level 1 Behaviors
(General Familiarity)
Cites examples of the best practices and techniques used in marketing communications.
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Level 2 Behaviors
(Light Experience)
Assembles marketing and communications materials to ensure marketing campaign effectiveness.
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Level 3 Behaviors
(Moderate Experience)
Contributes to the development of long-term communications strategies for marketing programs.
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Level 4 Behaviors
(Extensive Experience)
Directs the implementation of communications programs that promotes our organization and products.
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Level 5 Behaviors
(Mastery)
Advocates for the application of advanced communications tools to improve the efficiency of marketing campaigns.
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2 Job Family Competencies – Marketing Function
Proficiency Level -2
Skill definition-Comprising of a set of marketing activities that are aimed to reach target customers and influence their buying decisions.
Level 1 Behaviors
(General Familiarity)
Cites examples of strategies used in improving marketing functions within an organization.
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Level 2 Behaviors
(Light Experience)
Applies knowledge of marketing functions in supporting the creation of brand promotions.
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Level 3 Behaviors
(Moderate Experience)
Allocates budget across overall marketing function to meet short and long-term objectives.
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Level 4 Behaviors
(Extensive Experience)
Collaborates with other functions in developing and implementing holistic marketing initiatives.
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Level 5 Behaviors
(Mastery)
Conceptualizes a clear road map for marketing initiatives to achieve strategic goals.
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3 Healthcare Sales/Marketing Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Healthcare Sales/Marketing Coordinator
Proficiency Level - 4
5 Competency for - Healthcare Sales/Marketing Coordinator
Proficiency Level - 5

7 soft skills or competencies (core competencies) for Healthcare Sales/Marketing Coordinator

1 Core Competencies – Attention to Detail
Proficiency Level -2
Skill definition-Executing and completing a task with a high level of accuracy.
Level 1 Behaviors
(General Familiarity)
Cites steps and tips to improve attention to detail in the workplace.
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Level 2 Behaviors
(Light Experience)
Keeps full attention when listening to understand the message.
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Level 3 Behaviors
(Moderate Experience)
Implements a variety of cross-checking approaches and mechanisms.
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Level 4 Behaviors
(Extensive Experience)
Creates and implements quality management processes for our business.
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Level 5 Behaviors
(Mastery)
Defines possible hurdles to projects and creates strategies to deal with them.
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2 Core Competencies – Initiative
Proficiency Level -2
Skill definition-Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Level 1 Behaviors
(General Familiarity)
Cites examples of initiative in own personal or professional life.
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Level 2 Behaviors
(Light Experience)
Assists others without being asked to achieve more than what is expected or required.
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Level 3 Behaviors
(Moderate Experience)
Implements workflow initiatives to improve efficiency and productivity.
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Level 4 Behaviors
(Extensive Experience)
Launches breakthrough products or ideas that positively impact our business.
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Level 5 Behaviors
(Mastery)
Constructs deliberate plans to go above and beyond the stated goals.
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3 Healthcare Sales/Marketing Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Healthcare Sales/Marketing Coordinator
Proficiency Level - 4
5 Competency for - Healthcare Sales/Marketing Coordinator
Proficiency Level - 5

Summary of Healthcare Sales/Marketing Coordinator skills and competencies

There are 0 hard skills for Healthcare Sales/Marketing Coordinator.
8 general skills for Healthcare Sales/Marketing Coordinator, Marketing Communications, Marketing Function, Product and Technical Knowledge, etc.
7 soft skills for Healthcare Sales/Marketing Coordinator, Attention to Detail, Initiative, Effective Communication, etc.
While the list totals 15 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Healthcare Sales/Marketing Coordinator, he or she needs to be proficient in Attention to Detail, be proficient in Initiative, and be skilled in Effective Communication.

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